OK, now here’s a case where a little advertising savvy could really help. I was just looking at Antiquarian/Collectible books on eBay, which is about the best way I can think of to pass the time – you know, when the bookstores are closed, there’s no beer, and you can’t find any women to talk to, not that they would. It’s like surfing for porn: I’m not going to buy anything, I just want to see the pictures and dream about it.
But I stumbled on a listing that really needs some help with the copy. It’s a 40-year-old book about the wonders of the occult, Tesla’s writings, and higher sense perception by some whack job from the 60s. It was the ad copy that got my attention, though: “COLLECTIBLE FIRST! RECOMMENDED BY LATE NIGHT TALK RADIO!”
What??? Recommended by Late Night Talk Radio? I’m going to have to check this out. I didn’t realize it was such a big deal – maybe I can have the Big Ugly Man Doll recommended by Late Night Talk Radio. I’d be huge then, I’m fer sure. Ten-4 good buddy!